1:1 Aspect Ratio Calculator for Facebook video

Instructions

1. Enter the original width (W1) and height (H1).
2. Enter either the new width (W2) or new height (H2) to compute the other.
3. Change values at any time — use Reset to restore defaults.

Facebook Aspect Ratio Guide

Facebook supports a wide range of video formats across its different placements. Choosing the right aspect ratio is key to capturing audience attention and ensuring your video is displayed correctly.

Feed Videos

For videos that appear in the main Facebook feed, vertical formats perform best as they occupy more screen space on mobile devices.

• Recommended (4:5): A portrait aspect ratio like 4:5 is ideal for mobile viewing. A common resolution is 1080x1350 pixels.
• Square (1:1): Square videos (e.g., 1080x1080 pixels) are also highly effective and versatile.
• Landscape (16:9): While supported, horizontal videos take up less screen space and may be less engaging on mobile.

Facebook Stories & Reels (9:16)

Like Instagram, Facebook Stories and Reels are designed for a full-screen, vertical experience. The optimal aspect ratio is 9:16 with a resolution of 1080x1920 pixels.

Visual Aspect Ratio Examples

Additional Specifications

• Recommended Formats: MP4 or MOV.
• Max Video Length: Up to 240 minutes for feed videos (though shorter is better for engagement).
• Max File Size: Up to 4GB.

Use Our Calculator

Go to Facebook Video Calculator

The 1:1 aspect ratio, also known as the square format, is a highly versatile and popular choice for social media content. Mastering the square format is essential for creating posts that look great on Instagram, Facebook, and other platforms.

What is the Best Aspect Ratio for Square Content?

The optimal aspect ratio for square images and videos is 1:1. This format is perfectly balanced and is the standard for many social media feeds, especially Instagram. It ensures your content is displayed consistently across both mobile and desktop devices.

The most common resolution for a 1:1 post is 1080x1080 pixels.

Why 1:1 is Important

• Social Media Standard: It's the classic format for Instagram posts and is widely supported on Facebook, LinkedIn, and Pinterest.
• Versatile and Balanced: It works well in almost any feed, ensuring your composition looks good without unexpected cropping.
• Mobile-Friendly: It takes up a significant amount of screen real estate on a mobile device's vertical feed, grabbing user attention.

What About Other Aspect Ratios?

When you upload a horizontal (16:9) or vertical (9:16) image to a platform that favors a 1:1 display, it will often be automatically cropped. This can cut out important parts of your image or video. Using a 1:1 ratio from the start gives you full control over your composition.

Frequently Asked Questions (FAQ)

What is the best resolution for a 1:1 aspect ratio?

The best and most common resolution for a 1:1 aspect ratio is 1080x1080 pixels. This is ideal for high-quality posts on Instagram and Facebook.

Can I use a 1:1 video on TikTok or YouTube Shorts?

While you can upload a 1:1 video, it's not optimal. These platforms are designed for vertical 9:16 videos. Your 1:1 video will be displayed with black bars (or a blurred background) above and below to fit the vertical frame.

Is 1:1 the same as 4:4?

Yes, a 1:1 aspect ratio is mathematically the same as 4:4, 2:2, or any ratio where the width and height are equal. It is always simplified to 1:1.